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 Employee-management relations are presently being redefined in Korea, but due to the great cultural differences and communication difficulties, this all-important relationship has consistently proven to be a major stumbling block for many foreign companies doing business in Korea. Creating trusting relations with employees and unions, and thus avoiding unionization is an all-time concern of any corporation, either domestic or foreign.

 Particularly in today's economic turmoil, corporate liquidations, organizational and financial restructuring and mergers and acquisitions have become common throughout Korean industry. Workers are feeling uneasy as a result of the unexpected pay cuts, layoffs and liquidations. What is essential in this volatile climate is setting up of enhanced employee relations programs that effectively deliver management's messages to employees and their families, if necessary.

 HPR labor specialists are ready to help clients with measuring management-labor relations and designing the most cost-effective and penetrating communication programs that will boost corporate reputation, management credibility and eventually productivity. When the situation warrants, HPR develops and prepares in advance, so-called counter-strike strategy measurements to professionally handle media and other internally and external, related parties.